Local SEO (Search Engine Optimization) is the process of improving search engine visibility for local businesses, primarily those with brick-and mortar, meaning they have an address, phone number, and opening hours. By following local SEO best practices, businesses can improve organic traffic from searches performed by customers in nearby areas.” When you search for a restaurant on the internet, Google My Business listings appear at the top of the page, above Tripadvisor urls, TheFork or other media articles.
For a restaurant website, trying to compete with a Tripadvisor or Yelp url is almost mission impossible.
On the other hand, to get your location’s page rise to the top 3 spots, in competition with other restaurants, is completely doable! This is one of Hapi’s missions.